Chemical Distribution
WhatsApp is already where buyers live (price and availability requests, "send me the COA and SDS for this lot", order status, dispatch and tracking, balance and ledger questions), and the repetitive traffic is handled slowly by hand or dropped, so leads go cold and the team burns its day repeating replies and hunting documents.
Who has it
Every segment; highest value for industrial and specialty chemical distributors and for lab, fine and reagent suppliers, where inbound buyer traffic is heaviest, and for solvent, polymer and resin traders, where factory buyers chase grade availability and dispatch.
What we build
A WhatsApp concierge that answers the repetitive front-desk traffic straight from the firm's own live data (catalogue and pack sizes, stock at godown, order status, dispatch and tracking, the current COA and SDS for a lot), captures new enquiries into the inbox, and hands anything sensitive to a named person.
What is automated, where AI helps, who signs off
The reliable spine
The concierge answers from live, connected data so it never guesses; routine, reversible replies (a catalogue, a pack size, a dispatch status, the current COA or SDS for a held grade) are served straight from the firm's own records, and a new enquiry is captured into the inbox.
Where AI helps
AI only reads the incoming message to understand what the buyer is asking and to draft the reply from the matched record; anything that touches a price, a credit balance, a customer promise or a commitment is handed to a named person before it goes out. It never quotes, commits or decides on its own.
Who signs off
A named person signs off anything touching money, stock, a customer promise, a regulated filing, a payment, a price, a credit decision or a people decision.
What changes day to day
No enquiry slips through; more answered same-day; the COA and SDS go out in seconds instead of a drawer-hunt; the team gets its day back; orders land clean into the system.
Illustrative outcome
Same-day response on the bulk of routine buyer traffic; fewer dropped enquiries; documents served in seconds.
Illustrative; final numbers come from your own data.
Path to the build
Book a free 60-minute call, then a free Blueprint on the firm's own records. Deep-dive and build, followed by run and govern so the workflow keeps paying back.
Related builds
A free 60-minute call. No cost, no obligation, just a clear read on what is worth building.